Xiaomi, Huawei and Oppo Continue Gaining Market in Q2 2017
According to research from Strategy Analytics, global shipments saw solid growth, up 6% year-on-year to 360.4 million. While Samsung and Apple predictably held on to first and second spots in the manufacturer rankings, Chinese challengers Xiaomi, Huawei, and Oppo recorded significant gains as they worked to close the gap.
By shipping 79.5 million out of 360 million units worldwide, Samsung remains the top smartphone-maker in the world. While Huawei shipped an estimated 38.4 million smartphones in the June quarter, a 20 percent increase over a year ago. Huawei’s market share rose to an estimated 10.7 percent in the quarter, putting the Chinese company well within striking distance of Apple’s estimated 11.4 percent market share in the quarter. Samsung continued to lead the market with a 22.1 percent share of shipments. Oppo had an even bigger quarter, with a 64% rise in year-on-year shipments and a substantial increase in marketshare to 8.2%.
Huawei can attribute its success to good performance in Asia, Europe, and Africa. That considerable progress is even more notable in contrast to Apple, whose sales volume rose by a just 1% and its marketshare actually dropped by 4%.
In 2014, it looked like low-priced Chinese vendor Xiaomi had firmly cemented its position as the world’s third-largest smartphone maker, but due to a limited retail presence and declining popularity, Huawei is now firmly in the driver’s seat.
Overall, more than 340 million smartphones shipped in Q2, an increase of almost 4 per cent year on year. Although the analyst noted that smartphone markets in India and China both slipped into decline in the quarter.
Source: Strategy Analytics