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Apple has officially announced three new iPhones

After months of rumor and speculations, the next big thing in the smartphone world has been officially unveiled by Apple at the Steve Jobs theatre in Cupertino. Apple is finally confident about the gesture navigation introduced last year with the iPhone X and as a result all three iPhone models ditch home button in favour of it.

The 2018 iPhone family carries over the metal-glass sandwich with the introductory iPhone Xr sporting an aluminium frame and the AMOLED variants iPhone Xs and Xs Max opting for a stainless-steel material. As expected, all three models bear the iPhone X design with edge-to-edge display and a notch that houses the face-ID system. Let’s break them down in details.

iPhone Xs and iPhone Xs Max

As the name suggests, the iPhone Xs series is an ‘S’ upgrade over the 2017 iPhone X. That means the same design with the upgraded internals.

The iPhone Xs carries a 5.8-inch Super Retina AMOLED panel with 428 PPI while the bigger brother Max packs a 6.5-inch AMOLED panel in a iPhone 8 Plus body with 458 PPI.

Both the iPhones are powered by Apple’s 7nm based A12 hexa-core bionic chipset. Apple is claiming that two power-cores are 15 percent faster, and 40 percent power efficient while the four efficiency-cores are up to 50 percent power efficient compared to last year’s A11 Bionic. The upgraded Neural Engine runs 5 trillion operations per second, up from 600 billion from the last time.

Apple also boasted about up to 50 percent of improvement on GPU department for better gaming experience. The upgraded Face ID is smarter now and should let user unlock the device more quickly.

The hardware part on the photography setup is the same. The rear is backed by a 12-megapixel f/1.8 aperture OIS enabled lens with smart HDR. The secondary camera is a 12-megapixel telephoto lens with f/2.4 aperture and a 2x loss-less zoom. The 7-megapixel selfie shooter is equipped with a TrueTone LED flash.

Apple is claiming better image quality with the help from software and A12’s Neural engine. The Smart HDR can capture four images in once and combine them for the best possible outcome. It’s the same as Google’s HDR+ or Huawei’s Pixel binning technology.

For me, the video part has gotten the much-needed advancement. The iPhone Xs family now comes with four microphones and a stereo sound recording compared to the tiny mono sound recording from the prior models.

Talking about battery, Apple is suggesting 30 minutes more battery life on iPhone Xs and about 1 hour and 30 minutes of more usage on iPhone Xs Max compared to iPhone X.

The other features include 3D Touch, Animoji, Bluetooth 5.0, IP68 certification for water and dust resistance (up from IP67) and a new colour option- Gold.

iPhone Xr

The most interesting one is also the cheapest one (well slightly cheaper). The iPhone Xr is the first iPhone with LCD screen and an edge-to-edge design.

The specs sheet includes a 6.1-inch LCD liquid display with 328 PPI. It is powered by A12 CPU and the same Face-ID setup as iPhone Xs. The battery department include one and half hour of increasement over the iPhone 8 Plus model.

The camera department include a single 12-megapixel lens with f/1.8 aperture, smart HDR and OIS. The front camera remains at the same 7-megapixel resolution. The colour options include Black, White, Blue, Red, and Yellow to choose from.

Pricing, Storage, and Availability

iPhone Xs – 64GB, 256GB, 512GB. Starts at US$ 999. The first wave launch starts from September 21.

iPhone Xs Max – 64GB, 256GB, 512GB. The base variants start at US$ 1,099. Launch from September 21.

iPhone Xr – 64GB, 128GB, 256GB. Pricing starts from US $749. The availability is from October 26 while the pre-order stars a week prior to that.

The iPhone Xs and Xs Max will be available in India from September 28, while the iPhone XR launch date is unknown at this time.

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